Starting a company, how did it happen?
When I was a kid I loved to experiment and observe what happened.
Attracting birds in the yard with different food, putting the hamster in a maze and see if he could escape,…
I quickly figured out I had to document these observations to compare them with future ones.
This could be text, but drawings were sometimes even better.
It was no surprise for my parents I wanted to study biology.
At Uni I did just the same as what I did in my childhood, creating experiments in the wild and documenting my results. Oh, and a whole lot of statistics and informatics
So, when I graduated I was ready to explore the natural world, but now as a professional. Sadly, at that time no one was waiting for a biologist with a degree in bio-informatics (yeah, really!)
Pragmatic as I was, I started to think: How can I put my scientific knowledge to use in society?
Where to start?
Where to start? Why not the internet?
I searched for jobs with the same skills as I learned as a biologist.
To become a labrat was not my dream, I just was not the right person for it.
Hm, computer programming, why not?
But after a few months I figured out I was only making bugs and had to re-test all the time.
And then it hit me, why not become a software tester?
A lot of software testing companies were advertising, but I wanted to be part of the best there was in that time: Polteq!
I wrote a letter and blimey, they invited me for an interview, which I am still grateful for.
The rest is history, after my probie years at Polteq I started to work for different IT service companies and had an awesome time at Immune-IT, like Polteq a software testing company.
It all started with Software Testing
At Immune-IT we were all very innovative, but also pragmatic.
Testing web applications was on the rise.
Frontend, webservices, backend, the lot.
Awesome, just like in my biology days I was experimenting again.
And documenting was necessary for test reports etc.
But I wanted more, I wanted to document new testing techniques and new web applications.
Software as a Service was as new field and I wanted to document this.
Especially the identity management area.
The blog TestingSaaS was born.
created a platform where I could document my adventures in testing.
Immune-IT even let me guestblog on their site.
This was just the beginning.
Cordny meets branding and the brand TestingSaaS was born.
Then Content Marketing came around the Corner
Around 2010 I met a lovely woman, Eve Maler, on one of the identity conferences I visited.
Awesome, now I could test a web protocol and work in an international setting.
I was UMAnized (I still am!) and I wanted to UMAnize the whole world through my blogs and articles.
Cordny meets product marketing!
Mind you, I was still working as a software tester during the day and did all these things at night. I loved to write content and engage with my peers.
Starting a Company: TestingSaaS
Successful years followed for the brand TestingSaaS, but not for the software tester Cordny.
Almost every year I had a different software testing job and I was getting restless and cynical. When in March 2018 my contract at iWelcome was not extended I knew I had to do something,
So, starting a company it was! I went to the Dutch Chamber of Commerce and registered the SaaS software testing and content marketing firm TestingSaaS.
Its mission: help SaaS startups and scale-ups improve their software testing and content marketing.
As a software tester I knew a lot of the product under test and I could also document and write about it. Why not combine this?
Now it’s 4 months ago since I started TestingSaaS and I already helped 5 companies successfully and the Brand TestingSaaS is growing.
Starting a Company is never easy
TestingSaaS is determined to
help more SaaS entrepreneurs improve the quality of their product
AND positioning themselves in this crowded market.
Are you a SaaS entrepreneur and you need help? Starting a company is never easy.
Contact me now and let’s talk, WHO DARES WINS!!