What has playful learning at Ikea have in common with TestingSaaS? Yesterday I read an article on the Dutch mtsprout.nl about IKEA and how Bas Van De Poel, creative director SPACE10, IKEA’s innovation lab, looks for answers for tomorrow’s business questions and creating a better everyday life. With the Ikea Place app Space10 revolutionized shopping…

3D scanning, shoes and TestingSaaS, what’s the connection? Do you remember my blog about reading ‘Shoe Dog’, written by Phil Knight, founder of Nike. It’s a boy’s book about starting a business you are passionate about.   Great, so I read the book, what’s the connection with 3D scanning and TestingSaaS? Well, when reading the book…

Een gastblog door Remco Nieuwenhuizen, WPSupporters Je bent net gestart met je onderneming en hebt een prachtige WordPress website gemaakt of laten maken. Of misschien ben je een startende IT-er en beheer je een aantal websites voor klanten. Hoe voer je dan het WordPress onderhoud uit? In dit artikel gaan we in op alle basis…

Why is Augmented Reality for Online Marketing an Innovation? In our previous AR-deepdive we discussed the role Augmented Reality (AR) can play when working remotely. Thank you for your feedback on this AR-deepdive, very appreciated. Up to now we discussed healthcare and remote working in the TestingSaaS AR-deepdives, are there other use cases Augmented Reality can…

In our previous AR-deepdive we discussed the role Augmented Reality (AR) is going to play in healthcare. Are there other use cases Augmented Reality can be beneficiary? Corona and Remote Working Today, the world is facing a medical challenge, the Corona virus is spreading globally and people have to adapt to fight this virus. One of these…

Writing and distributing content about Augmented Reality (AR) is fun and I am always curious how people react to a ‘new’ phenomenon like this in B2B and B2C. Cordny, great, but what can you with AR? Are there any working use cases? These questions I get a lot. And that’s why I started a deepdive…

Last week I wrote about Google’s new Chatbot Meena, which resulted in a lot of feedback from my readers. Thank you for that. I appreciate this reader engagement a lot. Someone asked me if Meena is also a Virtual Assistant aka VA? I had to think about this. a VA is, in my honest opinion,…

Chatbots and digital assistants are very trendy these days and more companies use a chatbot or a digital assistant in their daily communication with clients or co-workers. But honestly, when you use Siri or Alexa, was it a satisfying conversation? Was it really a conversation? Google claims it has now build a new chatbot which…

Burst the bubble in IT marketing, that’s what TestingSaaS is going to do in 2020. Why? Every time a new technology in IT appears on the surface, new buzzwords are introduced and heavily used by the IT marketing pro’s. This is not something new, it exists as long as IT itself. Buzzwords are used to…